Case Study

FitFormula

FitFormula is a supplement brand focused on elevating wellness naturally so you can dedicate more time to the things you love – without losing time to poor health. Offering a range of products from Vitamin D drops to Vegan Protein Powder. FitFormula had been selling their products on Amazon since 2013, but lacked a professional Amazon storefront to display their entire line of products to customers.

Overview

FitFormula is a supplement brand focused on elevating wellness naturally so you can dedicate more time to the things you love – without losing time to poor health. Offering a range of products from Vitamin D drops to Vegan Protein Powder. FitFormula had been selling their products on Amazon since 2013, but lacked a professional Amazon storefront to display their entire line of products to customers.

Services

  • PPC Management
  • Listing optimization
  • Storefront
On Amazon, a storefront is essential for advertising capabilities like Amazon Posts and Sponsored Brands, and works as a space on the platform that is free from competitor listings. It acts as your avenue for telling your customers your brand story and sharing your complete product line. The importance of the Amazon Branded Storefront has increased in recent years, and has become a key facet to brand success.
Haley Ibrahim
Operations Manager
"We knew that AMZ Optimized would be a great fit when our sales were consistently improving month to month. Before we started working with AMZ Optimized, we were not confident in our campaigns or listings since we had minimal experience selling with Amazon. We were often frustrated with the support that Amazon provided and needed help knowing how to resolve issues. Now, the stress involved with selling on Amazon has drastically reduced and now we can focus on other selling channels, confident that our Amazon account is in good hands."
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